A while ago now I attended the launch of Plongée clothing, at Riding House Café. It was a great night, the slightly bemused nature of the waiter who I don’t think had come across a room full of thirsty bloggers before was a highlight. Here’s a lesson to you all, faced with such a room, be ruthless, get more staff to help and what ever you do keep the drinks coming. He struggled admirably.

So who are Plongée? They’re a new brand of casual wear aimed at the every growing preppy clan. But before you cry not another Jack Willsian brand look again. There’s a reason I haven’t posted til now about them. Which I’ll come to in a second. The brand has a brilliant outlook when it comes to design, quality and make. In a crowded market that is full with Fat Face, White Stuff, Boden and every other upper-middleclass prepsville brand what is there to set Plongée apart?

You see, that’s what’s taken me so long to write them up. Do the university kids need another brand of polo shirt and hoodie? But Plongée are doing something different, this actually a brand with a bit of a difference. Ok so they aren’t reinventing the wheel but they are starting small, creating a great range of basics. The design is clean and simple. The logo a small diver, the brand name clean cursive script. All in all it’s a great combination. After all we all need high quality clothes, especially ones that are priced very competitively, against the aforementioned copious amounts of competition.

I also haven’t written about the brand, because when on leaving the party we were all presented with a parting gift, a polo from the range. So doing what I do, I’ve worn it, washed it, worn it some more. This takes time to do, and it’s well worth it. Why? Well if I’m going to tell people to buy a product, which by the way you should totally do here, I need to tell you why. 

So here goes, the cut of the polo is a bit different for a start. Slightly longer than average, and a slim fit. It’s a little small to size so if you’re between sizes I’d say go up one. The placket (bit the button is on) is longer than most, and the collar is also a touch different as well. All of these tweaks and changes from the average poloshirt mean Plongée are a step apart from the other brands. Though I doubt this exclusivity will last that long, this new block is bound to be copied by their competitors. Not only that but I know this brand will grow quickly. Grab it while you can. 

The polo gifted to me is a brilliant white, and as such I cant really comment on the garments ability to hold colour. Also realistically that would take about twenty or thirty washes and as much as I’d like I’ve not put it through the machine that much yet. It does however hold it’s shape brilliantly when washed. This for me is a real stickler. I hate when you wash something and it comes out looking nothing like the garment you hurled in the machine. It’s testament to the quality of the materials in the garment, the make process and pattern cutting. All of which are processes where corners can be cut, especially at similar pricepoints. 

So yeah, I think a lot of this new little brand and I wish them well. It’s always good to champion the new kid on the block especially when they stand up to the rest. I’ve not even gotten into their refreshing attitude to social media and new music. All in all bonuses to the a fresh new brand. I hope the winter is kind to them and they manage to grow.